Going Green: Corporate Value and Business Driver? Conference

  






The current economic and political context is  influencing many companies to focus more on the environment: to go green.
In the business world, what are the motivations and the advantages of an environmentally-friendly policy?
Is there a real, profitable and sustainable market?

Our panel of experts will speak about these issues and share concrete business case studies in English and French.


Le contexte économique et politique actuel encourage les entreprises à adopter une démarche environnementale : « to go green ».
Concrètement, quels sont les motivations et avantages d'une approche éco-responsable ? Y-a-t'il un marché réel, rentable et durable ? Nos experts discuteront et témoigneront sur ces problématiques en anglais et en français.

• Frederic MAERKLE, Counselor for Environment, Science, Technology and Health Affairs, US Embassy Paris
• Jean-Luc DUPLAN, Deputy Director, Sustainable Development Technologies Division, Institut Français du Pétrol
• Sean CARSON, Remediation Service Line Leader , URS France
• Etienne JACQUES, General Manager, APPEL: Eco-Enterprise Network
• Benoît LAMBREY, Maintenance Manager, TARVEL
• Pierre-Yves LEVY, CEO, OUTILACIER

• Paul Marc COLLIN (Moderator), Lecturer at IAE Lyon, Master Management International

  This Event is free of charge - Limited to 100 participants.