06210832 - Intercultural Management

This course concerns the principles of intercultural management. Students will get familiar with different paradigms and models in this field. In a globalized world where professionals and individuals are more and more often exposed to different cultures the need of deeper understanding of the impact of culture on behavior, learning styles, leadership and management is crucial for future managers. The aim of this course is to provide participants with some of the most common concepts and models in intercultural management in order to have a “toolbox” at hand when analyzing, interpreting and managing intercultural situations.
Estimation of private study (outside of contact hours) : 20 hours

DIMENSION OF SOCIAL RESPONSIBILITY
The participants are encouraged to act and consult in accordance with the ethical standards and norms defined by the IAE Lyon - Charte de Responsabilité Sociétale et des engagements des membres de la communauté de l'iaelyon

TARGETED KNOWLEDGE AND SKILLS

• Knowing the different paradigms and models in intercultural management
• Openness
• Raise self- and other-awareness
• Be able to draw a link between the theoretical models and concepts in intercultural management and the practice of a manager in an international environment
• Be able to analyze intercultural situations and incidents with the help of theoretical models and concepts
• Be able to develop appropriate strategies in order to resolve possible intercultural conflicts
• Be able to work, interact and communicate in a cross-cultural environment

Introduction

• The history of intercultural management
• Three paradigm in intercultural management
• Case study

Understanding otherness and discord

• Concepts and analytical approaches; LESCANT model, dimensional models
• (Hall & Hall, Hofstede, Trompenaars, TMC…), Globe study, etc.
• Management situations requiring intercultural competencies
• (market entry, interculturalccollaboration and communication, M&A, International
• teams, leadership, company culture & cultural change, expatriation…)
• Testimonial Expatriate (if available)

Competencies and Resources

• Different models of cultural competencies (Bolten, Barmeyer…)
• Development and training of intercultural competencies (Framework of intercultural
• training methods, Intercultural interaction, training tools (eg. Cultural orientation
• indicator, Cultural profile indicator…), intercultural learning styles, …
• Students’ videos about an intercultural encounter

Achieving complementarity and Synergy

• Concepts and analytical approaches (Bennet, Adler, Chevrier, TMC…)
• Students’ video about an intercultural encounter

PRESCRIBED TEXTS AND PUBLICATIONS :

• Barmeyer, Christoph / Franklin, Peter (2016): Intercultural management. A case-based approach to achieving complementarity and synergy.- Palgrave, London

RECOMMENDED TEXTS AND PUBLICATIONS :

• Schein, Edgar (2010): Organizational Culture and Leadership.-Jossey Bass, 4th edition, San Francisco

TEXTS AND PUBLICATIONS OF IAELYON FACULTY ON THE SUBJECT OF THE COURSE :

• BARMEYER, Christoph / MAYRHOFER, Ulrike: Le management interculturel : facteur de réussite des fusions-acquisitions internationales ?, Gérer et Comprendre, N° 70, 2002, p. 24-33
• BARMEYER, Christoph / MAYRHOFER, Ulrike: Culture et relations de pouvoir : une analyse longitudinale du groupe EADS, Gérer et Comprendre, 2007, N° 88, p. 4-20
• BARMEYER, Christoph / MAYRHOFER, Ulrike: The Contribution of Intercultural Management to the Success of International Mergers and Acquisitions : An Analysis of the EADS Group, International Business Review, Vol. 17, N° 1, 2008, p. 28-38
• BARMEYER, Christoph / MAYRHOFER, Ulrike: Management interculturel et processus d’intégration : une analyse de l’alliance Renault-Nissan, Management & Avenir, N° 22, 2009, p. 109-131
• BARMEYER, Christoph / MAYRHOFER, Ulrike: How has the French cultural and institutional context shaped the organization of the Airbus Group ?, International Journal of Organizational Analysis, Vol. 22, N° 4, 2014, p. 426-448
• CAZORZI, Cristina / DIDIER, Silvia / MONTENERO, Vincent (2014): Bien communiquer, travailler et négocier avec vos interlocuteurs de langue allemande.- Paris, Editions AFNOR
• DIDIER, Silvia / MAYRHOFER, Ulrike (2017) « Etude de cas: American Pharma Campany, la négociation en contexte interculturel » - Etude de cas, publiée avec Ulrike Mayrhofer in Ulrike Mayrhofer (2017) : Management interculturel. Comprendre et gérer la diversité culturelle.“ Paris
• DIDIER, Silvia / MAYRHOFER, Ulrike (2020) : Comment gérer l’intégration culturelle dans une acquisition franco-allemande ?.- Article présenté lors de la conférence ATLAS, Mai 2020 – Publication prévue pour 2021
• MAYRHOFER, Ulrike: Management interculturel, Vuibert, 2017
• MAYRHOFER, Ulrike / ROTH, Fabrice : Culture nationale, distance culturelle et stratégies de rapprochement : une analyse du secteur financier, Management International, 2007, Vol. 11, N° 2, p. 29-40

Case studies (30%)
2h, Written exam covering the course content - in case that the exam cannot take place due to the pandemic an equivalent examination will be put in place

Written individual assignment (70%)
30 min, in group, Create a short video (3-5 min max.) Individual work

MODALITES PEDAGOGIQUES / NATURE DES SUPPORTS
Cours magistral et application à l'aide de cas et de jeux de rôle.

PRE-REQUIS EN TERMES DE CONNAISSANCES
Les dimensions culturelles de Hofstede.

LECTURE(S) CONSEILLEE(S) :
Hofstede G., Hofstede G.J. et Minkov M., Culture et oragnisations: nos programmations mentales, 3e ed., Pearson, 2010.