06260255 - Operating in international environments

Guest Lecturers : Lucie Denis, Ali Zaher

This course introduces to students the main trends and concepts in international business. It aims to make students aware of the complexity, dynamism, opportunities and threats linked to foreign operations. Several concepts are presented, such as entry strategies, location choice, international risks and marketing, intercultural management, etc.
Estimation of private study (outside of contact hours): approx.. 2 hours per week

TARGETED KNOWLEDGE

• Being able to identify the functions of an organisation and its relationship with all its stakeholders,
• Understanding the consequences of IB on local communities
• Knowing how to mobilize the main concepts of organisation management in an international context,
• Being open to the diversity of the worlds, taking stock and knowing how to adapt,
• Being able to integrate societal responsibility into management practices in an international context.

TARGETED SKILLS

• Use analytical tools to evaluate and choose between several locations
• Use analytical tools to make strategic choices regarding to foreign markets
• Develop intercultural competencies

DIMENSION OF SOCIAL RESPONSIBILITY
This course introduces to students the importance of diversity and openness, two drivers facilitating the success of IB operations. It also introduces some of the most important consequences of IB practices on people and their ecosystems.

1. Introduction to international business
2. Performing a double diagnosis and identifying stakeholders
3. Location choices and entry strategies
4. Internationalization processes and models
5. International Human Resources Management
6. Doing IB in a post-covid and digital era
7. Impacts of IB on local communities and ecosystems
8. Real case study

PRESCRIBED TEXTS AND PUBLICATIONS :
Buckley, P. & Ghauri, P. (2015) (eds.), International Business and Strategy: Cases and Readings, London, Routledge.
Cavausgil, T., Knight, G. & Riesenberger, J.R. (2021), International Business: The New Realities, Global Edition, 5th ed., Pearson
Hill, C. (2021), International Business: Competing in the Global Marketplace, 13th ed. McGraw Hill
Mayrhofer, U. & Urban, S. (2011), Management International, Pearson Education

RECOMMENDED TEXTS AND PUBLICATIONS :
Articles

• Bell J., McNaugthon, R. et Young, S. (2001), Born-again global’ firms : An extension to the ‘born global’ phenomenon, Journal of International Management, vol. 7, n°3, p. 173-189.
• Bell J., McNaugthon, R,. Young, S. et Crick, D. (2003), Towards an Integrative Model of Small Firm Internationalisation, Journal of International Entrepreneurship, vol. 1, n° 4, p. 339-362.
• Jain, N.K., Kothari, T. & Kuma, V. (2016), Location Choice Research: Proposing New Agenda, Management International Review, 56, p. 303–324.
• Johanson, J. et Vahlne J.-E. (1977), The internationalization process of the firm - A model of knowledge development and increasing foreign markets commitments, Journal of International Business Studies, vol. 8, n°1, p. 25-34.
• Johanson, J. & Vahlne J.-E. (2009), The Uppsala internationalization process model revisited : From liability of foreignness to liability of outsidership, Journal of International Business Studies, vol. 40, n°9, p. 1411-1431.
• Lee, Y. Y., Falahat, M., & Sia, B. K. (2019). Impact of Digitalization on the Speed of Internationalization. International Business Research, 12(4), 1-11.
• Oviatt, B. M., & McDougall, P. P. (2005). Defining international entrepreneurship and modeling the speed of internationalization. Entrepreneurship theory and practice, 29(5), 537-553.
• Vahlne, J.-E. & Johanson, J. (2020), The Uppsala model: Networks and micro-foundations. Journal of International Business Studies, 51(1), 4-10.
• Vanninen, H., Kuivalainen, O., & Ciravegna, L. (2017). Rapid multinationalization: Propositions for studying born micromultinationals. International Business Review, 26(2), 365-379.

TEXTS AND PUBLICATIONS OF IAELYON FACULTY ON THE SUBJECT OF THE COURSE :
Articles

• Al Sayah, M., Salloum, C., Digout, J., Mercier-Suissa, C., & Jarrar, H. (2020). Social ties, foreign market attractiveness and trust. Journal for International Business and Entrepreneurship Development, 12(2/3), 83-108
• Alsarhan, F. & Valax, M. (2020). Conceptualization of wasta and its main consequences on human resource management, International Journal of Islamic and Middle Eastern Finance and Management, 14(1), 114-127
• Alsarhan F., Ali S., Weir D., Valax M. (à paraitre, 2021). Impact of gender on use of wasta among human resources management practitioners. Thunderbird International Business Review (in press)
• Chalencon, L. & Mayrhofer, U., (2018), Do cross-border mergers-acquisitions in mature and emerging markets create similar value?, Journal of Organizational Change Management, 47(1), 4-22
• Cheriet F., Beddi, H., Ado, A. & Kamden, E. (2020). Management international en Afrique : spécificités, stratégies des acteurs et enjeux de développement, Management International, 24(3), 24-30
• Dominguez N. (2018). Promotion agencies and SMEs’ internationalization process: A blessing or a curse ?, Journal of international Entrepreneurship, 16(1), 58-81.
• Dominguez, N., & Mayrhofer, U. (2017). Internationalization stages of traditional SMEs: Increasing, decreasing and re-increasing commitment to foreign markets. International Business Review, 26(6), 1051-1063.
• Dominguez, N., Mayrhofer, U., & Obadia, C. (2017). The antecedents of information exchange in export business networks. M@n@gement, 20(5), 463-491.
• Hassan, I., Ghauri, P., & Mayrhofer, U. (2018). Merger and acquisition motives and outcome assessment. Thunderbird International Business Review, 60(4), 709 718.
• Nguyen, A. & Özçaglar-Toulouse N (2021). Nation branding as a market-shaping strategy : A study on South Korean products in Vietnam, Journal of Business Research, 122, 131-144.
• Salloum C., Jarrar H. Mercier-Suissa C. et Azzi J. (2021). « Leadership, team cohesion and family firms’ performance », International Journal of Entrepreneurship and Small Business. (in press).
• Thivant E. ; Machková H. (2017), An Analysis of French Mergers and Acquisitions in Different Sectors of the Czech Economy. Central European Business Review, University of Economics Prague, 2017, 6 (1),.48-60.

Books

• Bergé, J.-S., Harnay, S., Mayrhofer, U. & Obadia, L. (eds.) (2018), Global Phenomena and Social Sciences, Berlin, Springer.
• Chalencon, L., (2017), Location Strategies and Value Creation of International Mergers and Acquisitions. Wiley-ISTE.
• Dominguez, N. (2018), SMEs internationalisation : innovate to conquire new markets, ISTE, London
• Dominguez, N. & Mayrhofer, U. (2018), Key success factors of SME internationalisation: A cross-country perspective, Bingley:

Final Exam
Written 3h
Case-study analysis or essay
Weight : 60%

Continuing Examination
Written Tes, group, 3h
In class examination
Case-study analysis or essay
Weight : 40%

TEACHING METHODS
In order to make the class as interactive as possible, several techniques might be used during the seminar, from classical lectures to flipped classes, project development, etc.

NATURE OF MATERIALS
Several tools and materials are used to illustrate this seminar, such as videos, case studies, powerpoints, newspaper, etc.

TEACHING INNOVATIONS AND USE OF TECHNOLOGY
Digital tools are used to make students active during classes, to get their opinions, to brainstorm, but also to test their knowledge.

PRE-REQUISITES IN TERMS OF KNOWLEDGE AND SKILLS

If no pre-requisite is needed to attend to this seminar, we strongly recommend students to stay informed regarding to global issues. Reading economic newspapers will give them extra-keys to better understand companies' daily operations and constraints (examples include The Conversation, The Economist, the Financial Times, Harvard Business Review, among others).

ADVISED PRIOR READING :
Cavausgil, T., Knight, G. & Riesenberger, J.R. (2021), International Business: The New Realities, Global Edition, 5th ed., Pearson

RESOURCES AVAILABLE :
Students can access to key resources (academic articles, newspapers, videos, etc.) through the elibrary (accessible throught their student account.