This course is designed for students who are interested in knowing the culture, reality of commerce and intercultural management in the context of Anglo-Saxon cultures and their relationship with other non-English speaking countries.
The course implies an intermediate level knowledge of English.
Estimation of private study & teamwork (outside of contact hours): 10 hours
TARGETED KNOWLEDGE & SKILLS
After this course, students will be able to:
Have a better understanding of Anglo-Saxon culture, reality and intercultural management.
Develop and integrate new strategies (marketing, trade, management) to apply in a Anglo-Saxon market.
Improve their confidence when speaking English because of an increase level of vocabulary fluidity (linked to trade, management, and general English).
Content
I. Introduction to Cross Cultural Culture
II. Cross-cultural Management
III. Different subjects / case studies according to current Anglo-Saxon reality & events.
IV. Cross Cultural negotiation applied to Anglo-Saxon countries.
Tests
Individual grade
Assessment type: Written & Spoken
Nature of the assessment: General interest subject / case study Weight: 50%
Other grade(s)
In a group: Yes
Grading during class: Yes
Nature of assessment: Group Project Weight : 50%
Students succeed the course if they meet expectation on:
I. Individual Qualification:
Critical report of a subject seen in course.
Active participation in every single session
Active participation in every debate after a group presentation.
II. Collective Qualification:
Level of knowledge of the topic / study case presented.
Active group participation in every debate after a group presentation
Additional Information
DETAILS OF LEARNING ACTIVITIES AND TEACHING METHODS
Case Studies
PRE-REQUISITES IN TERMS OF KNOWLEDGE AND SKILLS
Students must have an intermediate level of English and a base in Cross-cultural Management linked to Anglo-Saxon countries.
Useful information
iaelyon Université Jean Moulin 1C avenue des Frères Lumière CS 78242 69372 Lyon cedex 08 Phone : +33 (0)4 78 78 70 66 On the web
Stages et carrières
Stages, alternance, emploi : entreprises, déposez vos offres à destinations des étudiants et diplômés de l'iaelyon, consultez le calendrier des stages et la CVthèque.
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